RETURE Journal

Articles for and from our community on sustainable living and fashion for good.

Eliminate Sustainable Fashion?!

Wait what? Am I on the right website? Your mission is to eliminate sustainable fashion? Yikes. Yes, friend you are in the right place, but hold on! Of course we don’t want to eliminate sustainability – we are working hard to radically normalise sustainable fashion to the point where the current niche categories of “sustainable” or “conscious” or “eco-friendly” cease to exist because… that is just the global standard. No need for differentiation. OK. But How? Glad you asked. We take a 3 pronged approach to normalising sustainable fashion consumption: Explore more purpose-driven designers, brands and innovators who prioritise human,

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Confessions of a First Time Fashion Upcycler

Disclaimer: I do not work in fashion nor am I someone ingrained in the sustainability movement – don’t get me wrong, I am engaged and want to do my part in being a responsible citizen but I am certainly no activist. I am really pleased to have learned more about sustainable practice, especially over the past 5 years through social media, and I have become much more conscious about what I consume and my impact on the environment. Reading more about who made my clothes, where they were made and also the impact we have due to our own choices,

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Why We Started RETURE

Hello friends near and far! Nina here – co-founder and CEO of RETURE. By now you can probably see we are pretty obsessed with upcycling (we not-so-secretly hope you will be soon as well). Why? Because we believe that fashion should be based upon collaboration, craft, community, creativity, and sustainable practice – all elements which thrive through the practice of upcycling. Personally, I am someone who adores fashion. I love the meaning behind clothes. The intricate details sewn meticulously by careful hands. The reflection of culture and of our own evolving identities. I spent my teenage years manically absorbing the

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What in the World is Upcycling?

Upcycling, recycling, refashioning, repurposing, reu- AHH!!! There are just so many terms?! We get it. It can be overwhelming to understand the similarities and differences between these processes and we will try to clarify what in the world is upcycling (and why upcycling matters). We’ve rounded up some of the most frequently asked questions around upcycling. If you want to learn more – or even help us learn more! – please do reach out at @RETURELTD on Instagram or send us an email at info@reture.net. What is upcycling? To upcycle is to reuse (discarded) garments or materials in such a

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Eliminate Sustainable Fashion?!

Wait what? Am I on the right website? Your mission is to eliminate sustainable fashion? Yikes. Yes, friend you are in the right place, but hold on! Of course we don’t want to eliminate sustainability – we are working hard to radically normalise sustainable fashion to the point where the

Read More »

Confessions of a First Time Fashion Upcycler

Disclaimer: I do not work in fashion nor am I someone ingrained in the sustainability movement – don’t get me wrong, I am engaged and want to do my part in being a responsible citizen but I am certainly no activist. I am really pleased to have learned more about

Read More »

Why We Started RETURE

Hello friends near and far! Nina here – co-founder and CEO of RETURE. By now you can probably see we are pretty obsessed with upcycling (we not-so-secretly hope you will be soon as well). Why? Because we believe that fashion should be based upon collaboration, craft, community, creativity, and sustainable

Read More »

What in the World is Upcycling?

Upcycling, recycling, refashioning, repurposing, reu- AHH!!! There are just so many terms?! We get it. It can be overwhelming to understand the similarities and differences between these processes and we will try to clarify what in the world is upcycling (and why upcycling matters). We’ve rounded up some of the

Read More »

Do you write about fashion and sustainability?

We love learning from our community and value diverse voices sharing knowledge around leading a sustainable lifestyle. Please contact us here if you are interested in becoming a contributor to our Journal.

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